{"id":1741,"date":"2025-08-19T12:17:06","date_gmt":"2025-08-19T12:17:06","guid":{"rendered":"https:\/\/brandmanual.aflatoun.org\/tono-de-voz\/"},"modified":"2025-10-02T18:14:39","modified_gmt":"2025-10-02T18:14:39","slug":"tono-de-voz","status":"publish","type":"page","link":"https:\/\/brandmanual.aflatoun.org\/es\/tono-de-voz\/","title":{"rendered":"Tono de voz"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"1741\" class=\"elementor elementor-1741 elementor-404\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a5667f8 e-flex e-con-boxed e-con e-parent\" data-id=\"a5667f8\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-74946c0 elementor-widget elementor-widget-video\" data-id=\"74946c0\" data-element_type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/youtu.be\\\/JKca7AmmE3M?si=NLh3vs3T46PK2EQa&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6b6d96e e-flex e-con-boxed e-con e-parent\" data-id=\"6b6d96e\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9fc2af7 elementor-widget elementor-widget-spacer\" data-id=\"9fc2af7\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a45c6e1 e-flex e-con-boxed e-con e-parent\" data-id=\"a45c6e1\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6ef4dc7 elementor-widget elementor-widget-text-editor\" data-id=\"6ef4dc7\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div><div class=\"grid-cols-1 grid gap-2.5 [&amp;_&gt;_*]:min-w-0 !gap-3.5\"><h1 class=\"text-2xl font-bold mt-1 text-text-100\">Tono de voz<\/h1><p class=\"whitespace-normal break-words\">Nuestro tono de voz refleja la posici\u00f3n \u00fanica de Alfatoun International como socio de confianza en la educaci\u00f3n global: profesional pero accesible, autoritario pero cercano. Nos comunicamos con la confianza que proviene de m\u00e1s de dos d\u00e9cadas de impacto, manteniendo a la vez una cercan\u00eda que hace comprensibles los conceptos financieros y sociales complejos para audiencias diversas en todo el mundo. <\/p><h2 class=\"text-xl font-bold text-text-100 mt-1 -mb-0.5\">Las caracter\u00edsticas de nuestra voz<\/h2><p class=\"whitespace-normal break-words\"><strong>Potenciador y optimista<\/strong><br>Creemos en el potencial de cada ni\u00f1o y joven. Nuestro lenguaje refleja este optimismo, al tiempo que reconoce los desaf\u00edos del mundo real. Nos enfocamos en las posibilidades, el crecimiento y el cambio positivo en lugar de las limitaciones o los problemas.  <\/p><p class=\"whitespace-normal break-words\"><strong>Claro y accesible<\/strong><br>Los conceptos educativos complejos se presentan de forma sencilla sin ser simplificados en exceso. Usamos un lenguaje sencillo que se traduce bien a trav\u00e9s de culturas e idiomas, evitando la jerga que podr\u00eda excluir o confundir a nuestra audiencia global. <\/p><p class=\"whitespace-normal break-words\">Respetuoso e inclusivo<br>Honramos las diversas culturas, contextos y capacidades dentro de nuestra red. Nuestra comunicaci\u00f3n reconoce diferentes perspectivas y experiencias mientras mantiene principios universales de respeto y dignidad. <\/p><p class=\"whitespace-normal break-words\"><strong>Orientado a la acci\u00f3n<\/strong><br>Nuestro lenguaje motiva e inspira pasos concretos hacia el cambio positivo. Usamos voz activa y ejemplos espec\u00edficos para demostrar el impacto y fomentar la participaci\u00f3n. <\/p><h2 class=\"text-xl font-bold text-text-100 mt-1 -mb-0.5\">Directrices de estilo de comunicaci\u00f3n<\/h2><p class=\"whitespace-normal break-words\"><strong>Usar:<\/strong><\/p><ul class=\"[&amp;:not(:last-child)_ul]:pb-1 [&amp;:not(:last-child)_ol]:pb-1 list-disc space-y-1.5 pl-7\"><li class=\"whitespace-normal break-words\">Use \u00abempoderar\u00bb en lugar de \u00abayudar\u00bb al describir nuestro enfoque<\/li><li class=\"whitespace-normal break-words\">Use \u00absocios\u00bb en lugar de \u00abbeneficiarios\u00bb al referirse a las organizaciones con las que trabajamos<\/li><li class=\"whitespace-normal break-words\">Use \u00abj\u00f3venes\u00bb o \u00abni\u00f1os y j\u00f3venes\u00bb en lugar de t\u00e9rminos gen\u00e9ricos<\/li><li class=\"whitespace-normal break-words\">Ejemplos concretos y resultados espec\u00edficos<\/li><li class=\"whitespace-normal break-words\">Enfoque positivo que reconoce los desaf\u00edos mientras enfatiza las soluciones<\/li><\/ul><p class=\"whitespace-normal break-words\"><strong><br>Ejemplos de lenguaje apropiado:<\/strong><\/p><ul class=\"[&amp;:not(:last-child)_ul]:pb-1 [&amp;:not(:last-child)_ol]:pb-1 list-disc space-y-1.5 pl-7\"><li class=\"whitespace-normal break-words\">\u00abAlfatoun empodera a los ni\u00f1os para descubrir su potencial a trav\u00e9s de la educaci\u00f3n social y financiera.\u00bb<\/li><li class=\"whitespace-normal break-words\">\u00abNuestros socios en 116 pa\u00edses est\u00e1n creando un cambio duradero en sus comunidades.\u00bb<\/li><li class=\"whitespace-normal break-words\">\u00abJ\u00f3venes emprendedores est\u00e1n construyendo empresas sociales que benefician a sus vecindarios.\u00bb<\/li><li class=\"whitespace-normal break-words\">\u00abJuntos, estamos fomentando la educaci\u00f3n financiera que abre puertas a oportunidades.\u00bb<\/li><\/ul><p class=\"whitespace-normal break-words\"><strong><br>Evitar:<\/strong><\/p><ul class=\"[&amp;:not(:last-child)_ul]:pb-1 [&amp;:not(:last-child)_ol]:pb-1 list-disc space-y-1.5 pl-7\"><li class=\"whitespace-normal break-words\">Lenguaje condescendiente o paternalista<\/li><li class=\"whitespace-normal break-words\">Jerga acad\u00e9mica excesiva o terminolog\u00eda compleja<\/li><li class=\"whitespace-normal break-words\">Enfoque negativo que enfatiza los problemas en lugar de las soluciones<\/li><li class=\"whitespace-normal break-words\">Clis\u00e9s gen\u00e9ricos del sector del desarrollo<\/li><\/ul><p class=\"whitespace-normal break-words\"><strong><br>Ejemplos de lenguaje inapropiado:<\/strong><\/p><ul class=\"[&amp;:not(:last-child)_ul]:pb-1 [&amp;:not(:last-child)_ol]:pb-1 list-disc space-y-1.5 pl-7\"><li class=\"whitespace-normal break-words\">\u00abSalvamos a los ni\u00f1os de la pobreza\u00bb (nos posiciona como salvadores)<\/li><li class=\"whitespace-normal break-words\">\u00abLa juventud desfavorecida necesita nuestra intervenci\u00f3n\u00bb (centrado en el d\u00e9ficit y condescendiente)<\/li><\/ul><h2 class=\"text-xl font-bold text-text-100 mt-1 -mb-0.5\">Adaptaciones espec\u00edficas para la audiencia<\/h2><p class=\"whitespace-normal break-words\"><strong>Para educadores y socios:<\/strong><br>Profesional pero colaborativo, enfatizando la experiencia compartida y el aprendizaje mutuo. Use terminolog\u00eda espec\u00edfica de educaci\u00f3n cuando corresponda, pero mantenga la accesibilidad. <\/p><p class=\"whitespace-normal break-words\">Para financiadores y partes interesadas:<br>Seguro y centrado en los resultados, con evidencia clara del impacto. Equilibre el optimismo con una evaluaci\u00f3n realista de los desaf\u00edos y soluciones sostenibles. <\/p><p class=\"whitespace-normal break-words\"><strong>Para comunicaciones p\u00fablicas:<\/strong><br>C\u00e1lido e inspirador, enfatizando las historias humanas detr\u00e1s de nuestro trabajo mientras se mantiene el profesionalismo y la credibilidad.<\/p><p class=\"whitespace-normal break-words\"><strong>Consideraciones globales:<\/strong><br>Recuerde que nuestras comunicaciones llegan a audiencias en m\u00e1s de 116 pa\u00edses con diferentes contextos culturales, idiomas y estilos de comunicaci\u00f3n. Use un lenguaje que se traduzca bien y evite suposiciones o referencias culturales que puedan no tener resonancia global. <\/p><p class=\"whitespace-normal break-words\"><strong>Principio de coherencia:<\/strong><br>Ya sea un informe formal o una publicaci\u00f3n en redes sociales, nuestra voz sigue siendo reconocible como la de Alfatoun: empoderadora, clara, respetuosa y orientada a la acci\u00f3n.<\/p><\/div><\/div><div class=\"h-8\"> <\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4ef9fc6 e-flex e-con-boxed e-con e-parent\" data-id=\"4ef9fc6\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-baf53d3 elementor-widget elementor-widget-spacer\" data-id=\"baf53d3\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b905c70 e-flex e-con-boxed e-con e-parent\" data-id=\"b905c70\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-d644244 e-grid e-con-full e-con e-child\" data-id=\"d644244\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3e4a7c9 elementor-widget elementor-widget-video\" data-id=\"3e4a7c9\" data-element_type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/youtu.be\\\/CIjGptCVrKk?si=eBdKQH1dWAv4Qdkm&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c998168 elementor-widget elementor-widget-video\" data-id=\"c998168\" data-element_type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/youtu.be\\\/4Q_N1WlS_dY?si=6Rec0TlXHTXXUA0D&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2284542 elementor-widget elementor-widget-video\" data-id=\"2284542\" data-element_type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/youtu.be\\\/oAKD7b-cCqc?si=A60-NgRZUk7kPRMc&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-615444a elementor-widget elementor-widget-video\" data-id=\"615444a\" data-element_type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/youtu.be\\\/9XXD69i0g5k?si=xdlaAoI7KKV-42t6&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ae1f172 elementor-widget elementor-widget-video\" data-id=\"ae1f172\" data-element_type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/youtu.be\\\/bxE1_XHXR_A?si=Datx3tiRJM7MoI6T&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b41d294 elementor-widget elementor-widget-video\" data-id=\"b41d294\" data-element_type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/youtu.be\\\/9XcguUuPsak?si=n-sNzsyI_pDODKp8&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a9e205b e-flex e-con-boxed e-con e-parent\" data-id=\"a9e205b\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-59c91d9 elementor-widget elementor-widget-shortcode\" data-id=\"59c91d9\" data-element_type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><table id=\"dlp_b3a3107b5ec861f8_1\" class=\"posts-data-table\" width=\"100%\" data-config=\"{&quot;pageLength&quot;:25,&quot;pagingType&quot;:&quot;numbers&quot;,&quot;serverSide&quot;:false,&quot;autoWidth&quot;:true,&quot;clickFilter&quot;:&quot;1&quot;,&quot;scrollOffset&quot;:15,&quot;resetButton&quot;:false,&quot;lengthMenu&quot;:[[10,25,50,100,-1],[10,25,50,100,&quot;All&quot;]],&quot;columnDefs&quot;:[{&quot;className&quot;:&quot;col-title&quot;,&quot;targets&quot;:0},{&quot;className&quot;:&quot;col-excerpt&quot;,&quot;targets&quot;:1},{&quot;className&quot;:&quot;col-date_modified&quot;,&quot;targets&quot;:2},{&quot;className&quot;:&quot;col-download_count&quot;,&quot;targets&quot;:3},{&quot;className&quot;:&quot;col-link&quot;,&quot;targets&quot;:4}],&quot;responsive&quot;:{&quot;details&quot;:{&quot;display&quot;:&quot;child_row&quot;}},&quot;language&quot;:{&quot;info&quot;:&quot;_TOTAL_ documents&quot;,&quot;infoEmpty&quot;:&quot;0 documents&quot;,&quot;emptyTable&quot;:&quot;No matching documents.&quot;,&quot;zeroRecords&quot;:&quot;No matching documents.&quot;,&quot;totalsSingle&quot;:&quot;document&quot;,&quot;totalsPlural&quot;:&quot;documents&quot;},&quot;dom&quot;:&quot;&lt;\\&quot;posts-table-wrapper hello-elementor\\&quot;&lt;\\&quot;posts-table-above posts-table-controls\\&quot;f&gt;t&lt;\\&quot;posts-table-below posts-table-controls\\&quot;lip&gt;&gt;&quot;,&quot;multiDownloadButton&quot;:true,&quot;multiDownloadPosition&quot;:&quot;above&quot;,&quot;multiDownloadText&quot;:&quot;Download Selected Documents&quot;}\" data-filters=\"false\" data-order=\"[]\"><thead><tr><th class=\"all\" data-name=\"title\" data-orderable=\"true\" data-searchable=\"true\" data-priority=\"1\">Title<\/th><th data-name=\"excerpt\" data-orderable=\"true\" data-searchable=\"true\" data-priority=\"4\">Summary<\/th><th data-name=\"date_modified\" data-orderable=\"true\" data-searchable=\"true\" data-priority=\"5\">Last Modified<\/th><th data-name=\"download_count\" data-orderable=\"true\" data-searchable=\"true\" data-priority=\"13\">Downloads<\/th><th data-name=\"link\" data-orderable=\"false\" data-searchable=\"false\" data-priority=\"10\">Link<\/th><\/tr><\/thead><tbody><tr id=\"post-row-1930\" class=\"post-row post-type-dlp_document dlp_document-1930 publish\"><td><a href=\"https:\/\/brandmanual.aflatoun.org\/es\/document\/aflatoun-tone-of-voice-guide-in-arabic\/\">Aflatoun Tone of Voice Guide in Arabic<\/a><\/td><td><p>\u064a\u0639\u0643\u0633 \u0623\u0633\u0644\u0648\u0628\u0646\u0627 \u0641\u064a \u0627\u0644\u062a\u0639\u0628\u064a\u0631 \u0639\u0646 \u0623\u0646\u0641\u0633\u0646\u0627 \u0627\u0644\u0645\u0643\u0627\u0646\u0629 \u0627\u0644\u0641\u0631\u064a\u062f\u0629 \u0627\u0644\u062a\u064a \u062a\u062d\u062a\u0644\u0647\u0627 \u0645\u0646\u0638\u0645\u0629 \u0623\u0641\u0644\u0627\u062a\u0648\u0646 \u0627\u0644\u062f\u0648\u0644\u064a\u0629 \u0643\u0634\u0631\u064a\u0643 \u0645\u0648\u062b\u0648\u0642 &hellip;<\/p>\n<\/td><td data-sort=\"1759836900\">octubre 7, 2025<\/td><td><\/td><td><div class=\"dlp-table-document-link-wrap\"><a href=\"https:\/\/brandmanual.aflatoun.org\/wp-content\/uploads\/2025\/10\/Tone-of-Voice-Guide-for-Aflatoun-International-in-Arabic.pdf\" class=\"dlp-download-link dlp-download-button document-library-pro-button button btn\" data-download-id=\"1930\"  download=\"Tone-of-Voice-Guide-for-Aflatoun-International-in-Arabic.pdf\" type=\"application\/pdf\">Download<\/a><input type=\"checkbox\" name=\"zip-urls\" data-download-url=\"https:\/\/brandmanual.aflatoun.org\/wp-content\/uploads\/2025\/10\/Tone-of-Voice-Guide-for-Aflatoun-International-in-Arabic.pdf\" data-download-id=\"1930\" \/><\/div><\/td><\/tr><tr id=\"post-row-1924\" class=\"post-row post-type-dlp_document dlp_document-1924 publish\"><td><a href=\"https:\/\/brandmanual.aflatoun.org\/es\/document\/aflatoun-international-%d1%82%d0%be%d0%bd-%d0%b3%d0%be%d0%bb%d0%be%d1%81%d0%b0\/\">Aflatoun International \u0422\u041e\u041d \u0413\u041e\u041b\u041e\u0421\u0410<\/a><\/td><td><p>\u041d\u0430\u0448 \u0442\u043e\u043d \u043e\u0442\u0440\u0430\u0436\u0430\u0435\u0442 \u0443\u043d\u0438\u043a\u0430\u043b\u044c\u043d\u043e\u0435 \u043f\u043e\u043b\u043e\u0436\u0435\u043d\u0438\u0435 Aflatoun International \u043a\u0430\u043a \u043d\u0430\u0434\u0435\u0436\u043d\u043e\u0433\u043e \u043f\u0430\u0440\u0442\u043d\u0435\u0440\u0430 \u0432 \u043e\u0431\u043b\u0430\u0441\u0442\u0438 \u0433\u043b\u043e\u0431\u0430\u043b\u044c\u043d\u043e\u0433\u043e \u043e\u0431\u0440\u0430\u0437\u043e\u0432\u0430\u043d\u0438\u044f \u2013 &hellip;<\/p>\n<\/td><td data-sort=\"1759835476\">octubre 7, 2025<\/td><td><\/td><td><div class=\"dlp-table-document-link-wrap\"><a href=\"https:\/\/brandmanual.aflatoun.org\/wp-content\/uploads\/2025\/10\/Aflatoun-\u0420\u0443\u043a\u043e\u0432\u043e\u0434\u0441\u0442\u0432\u043e-\u043f\u043e-\u0442\u043e\u043d\u0443-\u043e\u0431\u0449\u0435\u043d\u0438\u044f.pdf\" class=\"dlp-download-link dlp-download-button document-library-pro-button button btn\" data-download-id=\"1924\"  download=\"Aflatoun-\u0420\u0443\u043a\u043e\u0432\u043e\u0434\u0441\u0442\u0432\u043e-\u043f\u043e-\u0442\u043e\u043d\u0443-\u043e\u0431\u0449\u0435\u043d\u0438\u044f.pdf\" type=\"application\/pdf\">Download<\/a><input type=\"checkbox\" name=\"zip-urls\" data-download-url=\"https:\/\/brandmanual.aflatoun.org\/wp-content\/uploads\/2025\/10\/Aflatoun-\u0420\u0443\u043a\u043e\u0432\u043e\u0434\u0441\u0442\u0432\u043e-\u043f\u043e-\u0442\u043e\u043d\u0443-\u043e\u0431\u0449\u0435\u043d\u0438\u044f.pdf\" data-download-id=\"1924\" \/><\/div><\/td><\/tr><tr id=\"post-row-1912\" class=\"post-row post-type-dlp_document dlp_document-1912 publish\"><td><a href=\"https:\/\/brandmanual.aflatoun.org\/es\/document\/aflatoun-guide-du-ton-de-voix\/\">Aflatoun guide du ton de Voix<\/a><\/td><td><p>Notre ton refl\u00e8te la position unique d&#8217;Aflatoun International en tant que partenaire de confiance dans &hellip;<\/p>\n<\/td><td data-sort=\"1759833362\">octubre 7, 2025<\/td><td><\/td><td><div class=\"dlp-table-document-link-wrap\"><a href=\"https:\/\/brandmanual.aflatoun.org\/wp-content\/uploads\/2025\/10\/Aflatoun-Guide-du-ton-de-Voix.pdf\" class=\"dlp-download-link dlp-download-button document-library-pro-button button btn\" data-download-id=\"1912\"  download=\"Aflatoun-Guide-du-ton-de-Voix.pdf\" type=\"application\/pdf\">Download<\/a><input type=\"checkbox\" name=\"zip-urls\" data-download-url=\"https:\/\/brandmanual.aflatoun.org\/wp-content\/uploads\/2025\/10\/Aflatoun-Guide-du-ton-de-Voix.pdf\" data-download-id=\"1912\" \/><\/div><\/td><\/tr><tr id=\"post-row-1904\" class=\"post-row post-type-dlp_document dlp_document-1904 publish\"><td><a href=\"https:\/\/brandmanual.aflatoun.org\/es\/document\/guia-de-tono-de-voz-de-aflatoun-international\/\">Gu\u00eda de TONO DE VOZ de Aflatoun International<\/a><\/td><td><p>Nuestro tono de voz refleja la posici\u00f3n \u00fanica de Aflatoun International como socio de confianza &hellip;<\/p>\n<\/td><td data-sort=\"1759833382\">octubre 7, 2025<\/td><td>1<\/td><td><div class=\"dlp-table-document-link-wrap\"><a href=\"https:\/\/brandmanual.aflatoun.org\/wp-content\/uploads\/2025\/10\/Guia-de-tono-de-voz-de-Aflatoun-International.pdf\" class=\"dlp-download-link dlp-download-button document-library-pro-button button btn\" data-download-id=\"1904\"  download=\"Guia-de-tono-de-voz-de-Aflatoun-International.pdf\" type=\"application\/pdf\">Download<\/a><input type=\"checkbox\" name=\"zip-urls\" data-download-url=\"https:\/\/brandmanual.aflatoun.org\/wp-content\/uploads\/2025\/10\/Guia-de-tono-de-voz-de-Aflatoun-International.pdf\" data-download-id=\"1904\" \/><\/div><\/td><\/tr><tr id=\"post-row-1459\" class=\"post-row post-type-dlp_document dlp_document-1459 publish\"><td><a href=\"https:\/\/brandmanual.aflatoun.org\/es\/document\/aflatoun-international-tone-of-voice-guide\/\">Aflatoun International TONE OF VOICE ENG<\/a><\/td><td><p>Our tone of voice reflects Aflatoun International\u2019s unique position as a trusted partner in global &hellip;<\/p>\n<\/td><td data-sort=\"1759404969\">octubre 2, 2025<\/td><td>3<\/td><td><div class=\"dlp-table-document-link-wrap\"><a href=\"https:\/\/brandmanual.aflatoun.org\/wp-content\/uploads\/2025\/09\/Aflatoun-International-Tone-of-Voice-Guide.pdf\" class=\"dlp-download-link dlp-download-button document-library-pro-button button btn\" data-download-id=\"1459\"  download=\"Aflatoun-International-Tone-of-Voice-Guide.pdf\" type=\"application\/pdf\">Download<\/a><input type=\"checkbox\" name=\"zip-urls\" data-download-url=\"https:\/\/brandmanual.aflatoun.org\/wp-content\/uploads\/2025\/09\/Aflatoun-International-Tone-of-Voice-Guide.pdf\" data-download-id=\"1459\" \/><\/div><\/td><\/tr><\/tbody><\/table><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Tono de voz Nuestro tono de voz refleja la posici\u00f3n \u00fanica de Alfatoun International como socio de confianza en la educaci\u00f3n global: profesional pero accesible, autoritario pero cercano. Nos comunicamos con la confianza que proviene de m\u00e1s de dos d\u00e9cadas de impacto, manteniendo a la vez una cercan\u00eda que hace comprensibles los conceptos financieros y [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-1741","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/brandmanual.aflatoun.org\/es\/wp-json\/wp\/v2\/pages\/1741","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/brandmanual.aflatoun.org\/es\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/brandmanual.aflatoun.org\/es\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/brandmanual.aflatoun.org\/es\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/brandmanual.aflatoun.org\/es\/wp-json\/wp\/v2\/comments?post=1741"}],"version-history":[{"count":3,"href":"https:\/\/brandmanual.aflatoun.org\/es\/wp-json\/wp\/v2\/pages\/1741\/revisions"}],"predecessor-version":[{"id":1840,"href":"https:\/\/brandmanual.aflatoun.org\/es\/wp-json\/wp\/v2\/pages\/1741\/revisions\/1840"}],"wp:attachment":[{"href":"https:\/\/brandmanual.aflatoun.org\/es\/wp-json\/wp\/v2\/media?parent=1741"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}